CFB Zeitgeist Score
27
Below cohort in the position cohort. Carried by rush yards at the 70th percentile.
Jairus Mack
Below the discourse floor — the honest stats-only state.
223 REC YDS · 24 REC · 1 REC TD
2026 Outlook
Returning to Western Kentucky for 2026
2026 Depth chart
Returning starter
Wide receiver · Western Kentucky
Returning around him
- 33% of 2024 offensive production back (Moderate turnover)
- Transfer portal: -3 net (19 in / 22 out)
2026 Award watch
No preseason watch lists yet (most drop June 15 – July 15)
Western Kentucky · Last season: 9-4 · Talent rank #100 · 2026 recruiting class #96
WR · WESTERN KENTUCKY · CONFERENCE USA
Jairus Mack
- 4
- #5
- 5-11 | 182 lb
- Athens, GA
Heisman Heat
#1481
<1% win probability
Fan Belief
Awaiting
Player-specific FI not yet ingested. Falls back to team mood below.
Respect Gap
Awaiting
Coming online with player-level FI.
Reality Gap
Awaiting
Coming online with player-level FI.
ACCOLADE PROBABILITY
Heisman
<1%
TOP WR AWARD
Biletnikoff
—
CONSENSUS
All-American
—
Player Standing · 17 rungs
Tier 2 · StarterR05 · Part-time starter
Part-time starter. Splitting first-team reps.
Not on team2-deepStarterRecognizedEliteApex
Development Trajectory · receiving yards
2021–2025+153%
Up 153% from first season to most-recent.
Career Arc
HS
Recruit
★★★
CFB
College
2 teams
NFL
NFL Draft
—
Heisman futures · live sportsbook odds
#18 in market ▲ from #20 · 5 books
Identity & Role
The durable bio layer: position, size, hometown, and roster role.
Recruiting Pedigree
How big the prospect was before college, and whether the later career arc beat that expectation.
| Class | Profile | Context |
|---|---|---|
| 2021 | 3-star | 0.8459 | No. 1317 recruit | HighSchool |
Transfer Arc
Portal movement changes role, context, and perception. This keeps that path in one place.
| Season | Move | Context |
|---|---|---|
| No transfer portal moves on file for this player. | ||
Heisman Lens · 2024 Season · Final
Where the player landed at the end of the listed season — final nowcast rank, win/finalist/ballot probabilities, and the cleanest official Heisman placement on file.
HIGH CONFIDENCE· through week 16Heisman Futures
Not yet listed on major futures markets.
No achievements unlocked yet this season.
Selector Grid · 2025
AP—
FWAA—
AFCA—
WCFF—
SN—
SI—
Selector recognition fills in once the major honors lists (AP, FWAA, AFCA, Walter Camp, Sporting News, SI) are scraped and ingested.
NIL · Recruiting · NFL Draft
Market value, pedigree & pro outcome
Recruit stars
★★★☆☆
to —
Composite
0.8459
#1317 national
Today’s Hot-Take
The Hot-Take engine fires when this player’s percentile profile crosses a defensible threshold (top 10% in a cohort, 100+ snap sample). When it’s quiet, the model is honoring its “must be defensible” rule.
Anti-Take
PENDINGThe contrarian read fires when the rules-engine detects a stat that complicates the Hot-Take. Quiet here means the model hasn’t found a defensible counter yet — not that one doesn’t exist.
The Room on Jairus Mack
Fan sentiment ·
Belief Meter
—
Awaiting per-cohort signal
Top Take
“”
Trajectory
Per-cohort trajectory lands when historical bucket data is aggregated.
Cohort divergence map
- National · n=2
Rival Radar
How rival fanbases talk about Jairus Mack
No rival-bucket mentions in the current season.
2025 Signature · 2025 season
Yards per reception
9.3
yds
All FBS WRs, min 20 receptions
National rank #454 of 531
Percentile vs All FBS WRs, min 20 receptions 14th
Why it matters
#454 of 531 All FBS WRs at 9.3 yards per reception (24 catches).
Vs cohort
This player 9.3 (14th)
MODERATE · n=24 cohort 531
- Also strong
- Receiving TDs#402 / 531
- Receiving yards (total)#476 / 531
Signature Moment
Week 4 vs Nevada — 49 ypr
Result W 31-16
The week the volume broke through — put up 49 yds vs Nevada.
Season Pace · Projection
Where the receiving totals stand
Through 8g
223Rec yards
24Receptions
1Rec TDs
Per game
27.9Rec yards
3Receptions
0Rec TDs
Projected (13g)
362.4Rec yards
39Receptions
2Rec TDs
To hit 700-yard receiver (currently 223): needs 95.4/game over remaining 5.
To hit 1,000-yard receiver (currently 223): needs 155.4/game over remaining 5.
To hit 60-catch season (currently 24): needs 7.2/game over remaining 5.
To hit 80-catch season (currently 24): needs 11.2/game over remaining 5.
To hit 8 receiving TDs (currently 1): needs 1.4/game over remaining 5.
To hit 10 receiving TDs (currently 1): needs 1.8/game over remaining 5.
What made this player interesting
The fast read on the thing that makes this player more than a generic stat line.
Jairus Mack's story is about how role and output meet each other. For Western Kentucky, the card already shows enough current-season production to explain why he is on the serious-player board, and the next layer is determining whether the profile is just very good or actually distinctive.
2025 Season · Final
Traditional stats first. Advanced context underneath.
Last season
WR season snapshot
2025 season snapshot | final
2025 season snapshot | finalData: CFBD player stats + local Heisman modelPeer context: same position + same level
Player identity What kind of player is this?
30-second read
What kind of player is this?
Receiving weapon against FBS receiving peers.
2025 Season · Final
2025 season snapshot | final
Receiving
REC
24 68th
YDS
223 61st
YPR
9.3 27th
TD
1 64th
Rushing
CAR
3 64th
YDS
32 76th
YPC
10.7 88th
TD
0 81st
Returns
PR YDS
11 25th
PR AVG
3.7 19th
Game Log · Week-by-week
2025 season · 8 games
| Wk | Opp | REC | YDS | AVG | TD | LONG | Note |
|---|---|---|---|---|---|---|---|
| Wk 1 | W 41-24vs Sam Houston | 4 | 35 | 8.8 | 0 | 17 | |
| Wk 1 | W 55-6vs North Alabama | 2 | 25 | 12.5 | 1 | 20 | |
| Wk 2 | L 21-45@ Toledo | 3 | 17 | 5.7 | 0 | 7 | |
| Wk 4 | W 31-16vs Nevada | 4 | 49 | 12.3 | 0 | 32 | Season-high 49 yds |
| Wk 12 | W 42-26vs Middle Tennessee | 5 | 39 | 7.8 | 0 | 12 | |
| Wk 13 | L 10-13@ LSU | 1 | 20 | 20.0 | 0 | 20 | |
| Wk 14 | L 34-37@ Jacksonville State | 2 | 9 | 4.5 | 0 | 8 | |
| Bowl | W 27-16@ Southern Miss | 3 | 29 | 9.7 | 0 | 20 | |
| Total | 24 | 223 | 10.2 | 1 | 32 |
Season-by-season tables Career rows + per-season box score
Traditional history
Traditional Stats
Season rows up top, career context at the bottom.
Season context · Team result + system
2021Charlotte5-7HC: Will Healy · Balanced
2023Charlotte3-9HC: Biff Poggi · Run-leaning
2024Charlotte5-7HC: Biff Poggi · Balanced, slow tempo
2025Western Kentucky9-4HC: Tyson Helton · Balanced
| Season | Team | |||||
|---|---|---|---|---|---|---|
| 2025 | Western Kentucky | 24 | 223 | 9.3 | 1 | -- |
| 2024 | Charlotte | 19 | 418 | 22.0 | 0 | -- |
| 2023 | Charlotte | 25 | 453 | 18.1 | 2 | -- |
| 2021 | Charlotte | 7 | 88 | 12.6 | 1 | -- |
| Career | 4 loaded seasons | 75 | 1,182 | 15.8 | 4 | -- |
| Season | Team | |||||
|---|---|---|---|---|---|---|
| 2025 | Western Kentucky | 3 | 32 | -- | 11 | -- |
| 2024 | Charlotte | 1 | -4 | 117 | -- | -- |
| 2023 | Charlotte | 2 | -8 | -- | 58 | -- |
| 2021 | Charlotte | 3 | 47 | -- | -- | -- |
| Career | 4 loaded seasons | 9 | 67 | 117 | 69 | -- |
Advanced layer Usage, value, and context
Advanced metrics second
Advanced Metrics
Usage, value, and opponent-adjusted context.
The player's share of a team's passing-game involvement. It is the fastest way to see whether the receiver is a true focal point or more of a complementary piece.
A blended workload view that accounts for catches, designed touches, and any return-game involvement that shapes the overall profile.
Every percentile is compared against players at the same position and level, so an FBS quarterback is judged against FBS quarterbacks, not the whole sport.
The top tables stick to the stats fans already know from broadcasts and box scores. Advanced context is pushed underneath instead of replacing the basics.
Open full stat explorer
| Group | Metric | Value | Rank | Pct | Why it matters |
|---|---|---|---|---|---|
| Receiving | Receptions | 24 | #358/1110 | 68th pct | Volumevs FBS WR |
| Receiving | Receiving yards | 223 | #436/1107 | 61st pct | Volumevs FBS WR |
| Receiving | Receiving TD | 1 | #396/1111 | 64th pct | Scoringvs FBS WR |
| Receiving | Yards / catch | 9.3 | #808/1106 | 27th pct | Efficiencyvs FBS WR |
| Returns | Punt return yards | 11 | #169/224 | 25th pct | Volumevs FBS WR |
| Usage | Pass share | 8.4% | #575/1137 | 50th pct | Air-game usagevs FBS WR |
| Rushing | Rushing yards | 32 | #98/397 | 76th pct | Volumevs FBS WR |
| Rushing | Rushing LONG | 25 | #45/346 | 87th pct | Metricvs FBS WR |
| Rushing | Yards / carry | 10.7 | #48/393 | 88th pct | Efficiencyvs FBS WR |
| Rushing | Carries | 3 | #146/407 | 64th pct | Volumevs FBS WR |
| Rushing | Rush TD | 0 | #81/411 | 81st pct | Scoringvs FBS WR |
| Receiving | Receiving LONG | 32 | #576/1105 | 48th pct | Metricvs FBS WR |
| Returns | Punt return avg | 3.7 | #180/222 | 19th pct | Efficiencyvs FBS WR |
| Returns | Punt returns | 3 | #141/237 | 41st pct | Volumevs FBS WR |
| Usage | 3rd-down usage | 9.0% | #296/1137 | 74th pct | Money-down loadvs FBS WR |
| Usage | Passing-down usage | 6.3% | #557/1137 | 51st pct | Known-passing sharevs FBS WR |
| Usage | Role share | 5.2% | #461/1137 | 60th pct | Share of team offensevs FBS WR |
| Usage | Standard-down usage | 4.7% | #420/1137 | 63rd pct | Base-situation sharevs FBS WR |
| Usage | 1st-down usage | 4.2% | #526/1137 | 54th pct | Early-down loadvs FBS WR |
| Usage | 2nd-down usage | 4.2% | #612/1137 | 46th pct | Middle-down loadvs FBS WR |
| Usage | Rush share | 1.2% | #165/1137 | 86th pct | Ground-game usagevs FBS WR |
Player Standing
Universal 17-step ladder. Tier pills below; accolade streams nested.
AWAITING CLASSIFICATION
On-team2-deepStartingRecognizedEliteApex
AWAITING CLASSIFICATION · Rung None of 16
Why he’s here
Standing classification populates when honors, Heisman, and roster signals all align.
What moves him up
What moves him down
Accolade streams
Status—Awaiting tracker
Heisman model tracks the top FBS contenders weekly; this player hasn't entered the watch list yet.
Splits · Per-game
2025 season · 8 games
Home vs Road
| REC/g | YDS/g | YPR | TD/g | |
|---|---|---|---|---|
| Home4g | 3.8 | 37.0 | 10.3 | 0.2 |
| Road4g | 2.2 | 18.8 | 10.0 | 0.0 |
Win vs Loss
| REC/g | YDS/g | YPR | TD/g | |
|---|---|---|---|---|
| Wins5g | 3.6 | 35.4 | 10.2 | 0.2 |
| Losses3g | 2.0 | 15.3 | 10.1 | 0.0 |
First half vs Second half
| REC/g | YDS/g | YPR | TD/g | |
|---|---|---|---|---|
| Weeks 1-75g | 3.2 | 31.0 | 9.8 | 0.2 |
| Weeks 8+3g | 2.7 | 22.7 | 10.8 | 0.0 |
Pocket and defense-quality (clean vs. pressure) splits are coming soon.
Savant · Box-rate percentiles
Where this profile ranks vs the WR cohort
27Below cohort
Concern: yards / catch (11th).
Percentiles versus same-position peers with enough snaps this season, based on box-score rates.
Advanced Savant · WR · 2024
Percentile Card
Advanced opponent-adjusted percentile bars are coming soon for this player.
P4G5All FBS
Advanced Savant
Opponent-adjusted advanced metrics with a cohort filter.
Advanced opponent-adjusted metrics are coming soon for this player. Selected cohort: P4.
Peer Comparator · Fingerprint match
Three closest profiles by box-rate percentile
Jairus MackWestern KentuckyJacquon GibsonMassachusetts· 67% simKevin Coleman Jr.Missouri· 63% simMichael Jackson IIIPurdue· 63% sim
Rush yards
Rush TDs
Receptions
Rec TDs
Rec yards
Long catch
Yards / catch
Closest peers by overall box-score percentile profile at the same position.
Player DNA
The Possession Receiver
Reliable target who converts on critical downs. Not flashy; consistently productive.
WR
His 2025 production profile sits closest to Kobe Drake’s 2023 season.
Kobe Drake
82%match
#2
Devin Boddie Jr.
82%
#3
Brian Casteel
76%
#4
Glynn Johnson Jr
75%
#5
Talik Keaton
All-Conference USA
75%
Matches Kobe on
Yards / reception
TD rate
Total EPA (college ability)
Through 4 college seasons, his career arc tracks closest to Beau Kelly’s path through Portland State.
Beau Kelly
100%match
#2
Will Vereen
100%
#3
Tre Nixon
NFL Rd 7
99%
#4
Isiah Cox
98%
#5
Jalen Coker
92%
Matches Beau on
Yards per reception
As a senior, his production profile tracks closest to Ryan O'Keefe's senior season at Boston College (2023).
Ryan O'Keefe
81%match
All-AAC
#2
Peyton Higgins
81%
#3
Geordon Porter
81%
#4
Isaiah Hamilton
78%
#5
Tanner Knue
All-MAC
75%
Matches Ryan on
Total EPA (college ability)
EPA / play (adj)
Weight
Supporting Cast · Scheme
Staff and system around the player
Head Coach
Tyson Helton
Pass share
54.9%
492 pass / 404 run
Plays / game
68.9
13 games
OL sack rate (allowed)
5.5%
366 dropbacks · PBP
Scheme: Balanced.
Coaching Lineage · 2021–2025
1 coach2021
Tyson Helton
Western Kentucky
2023
Tyson Helton
Western Kentucky
2024
Tyson Helton
Western Kentucky
2025
Tyson Helton
Western Kentucky
Played his entire career under Tyson Helton.
Bio · Recruiting · Transfer · Roster
Off-field context — switch tabs to drill into recruit profile, transfer arc, or roster timeline.
HometownAthens, GA
Height5'11"
Weight182 lb
Class4
PositionWR
Jersey5
No fields populated yet.
No fields populated yet.
Current teamWestern Kentucky
ConferenceConference USA
Joined2025
Career arc5 season(s)
Trophy Case · Detail
Every honor on the ledger, broken out by stream and selector.
No formal honors on the ledger yet
All-America, all-conference, player-of-the-week, watch-list, and postseason awards land here when they're earned. The absence is the signal: most players never collect formal honors, and that's its own kind of context.
Honors Timeline
Season-end distinction and week-by-week recognition on one timeline.
| Season | Honor | Scope | Team / Selector | Context |
|---|---|---|---|---|
| No formal honors on the ledger yet. All-America, all-conference, weekly awards, watch lists, and postseason trophies land here when they’re earned. | ||||
Heisman By Year
Modeled rank and official finish by season.
| Season | Team | Role | Latest Model | Forecast | Win | Finalist | Official Finish | Points | Context |
|---|---|---|---|---|---|---|---|---|---|
| 2024 | Charlotte | WR4 | #1481 | #2396 | 0.0% | 0.0% | -- | -- | W16 snapshot | American Athletic |
| 2023 | Charlotte | WR4 | #1828 | #2724 | 0.0% | 0.0% | -- | -- | W19 snapshot | American Athletic |
| 2022 | Charlotte | WR4 | #5390 | #5952 | 0.0% | 0.0% | -- | -- | W20 snapshot | Conference USA |
| 2021 | Charlotte | WR4 | #2327 | #2680 | 0.0% | 0.0% | -- | -- | W20 snapshot | Conference USA |
Roster Timeline
Team, conference, and class by season.
| Season | Team | Conference | Pos | Class | Bio |
|---|---|---|---|---|---|
| 2025 | Western Kentucky | Conference USA | WR | 4 | No. 5 | 5-11 | 182 lb | Athens, GA |
| 2024 | Charlotte | American Athletic | WR | 4 | No. 5 | 5-11 | 182 lb | Athens, GA |
| 2023 | Charlotte | American Athletic | WR | 4 | No. 5 | 5-11 | 182 lb | Athens, GA |
| 2022 | Charlotte | Conference USA | WR | 4 | No. 5 | 5-11 | 182 lb | Athens, GA |
| 2021 | Charlotte | Conference USA | WR | 4 | No. 5 | 5-11 | 182 lb | Athens, GA |